The National Automobile Dealers Association (NADA) has launched a new initiative called “Get the Facts”, promoting the benefits of franchised automobile dealers. The initiative highlights four central benefits of being a franchised dealer, which includes: price competition, consumer safety, local economic benefits, and an added value. “NADA’s efforts will set the record straight about the benefits of the dealer franchise network for consumers, manufacturers and local communities everywhere,” said NADA President Peter Welch. “Franchised new-car dealers provide the best, most efficient and most cost-effective way to sell and distribute new cars in America, and we’re proud of our businesses and business model.” New-car dealers aggressively compete for business, driving down consumer prices, taking the side of consumers in warranty and safety recall situations, creating jobs, and simplifying the car-buying experience. For more information on this initiative, click here.
Benefits of franchised automobile dealers
Posted on June 19, 2014