In 2009, GCADA members asked the Association to develop an internet marketing site to assist members with online listing of used vehicles in the Greater Cincinnati market. With the tagline, “The Best Used Cars Come From New Car Dealers”, CincinnatiCars.com was born. CincinnatiCars.com is different from other services because it offers dealers a cost effective way to increase the exposure of not only your used inventory, but your dealership website as well.
Our Marketing Partner
In May 2012, GCADA entered into an agreement with WLWT-TV Channel 5 to provide our CincinnatiCars.com product as their Pre-Owned Auto Showcase page on their station’s website. WLWT provides one of the region’s most visited media websites and a top website in the market place for individuals 25-64 looking to buy a vehicle. Their online presence in the region provides “the marketing muscle” necessary to generate visitor traffic to our participating dealers’ virtual showrooms.
Why is Our Program Unique?
- The search bar gives shoppers an easy platform to search vehicles in the Greater Cincinnati market area and filter their search by dealership, community, vehicle make, body or price.
- Ultimately directs consumers to YOUR website to view vehicles the way YOU want them presented in YOUR virtual showroom, communicating with YOUR sales staff.
- Potential buyers see firsthand the added value of buying a used vehicle from a new car dealer.
- Your entire used vehicle inventory can be added within 24 hours of signing up
- All inventory is updated nightly, automatically!
A Valuable and Economical Investment
- There is no risk. It costs you nothing to have your used vehicle inventory listed on the site. Shoppers can see the vehicle, price and mileage at no charge to you.
- You are only charged $2, when a Unique Shopper clicks on a vehicle in your inventory.
- Pricing is good for both small and large dealers as you pay only $2 for each Unique Shopper (determined by IP address) with a cap of $500 per calendar month.
- If the same Unique Shopper visits more than one vehicle or comes back and visits your inventory any number of times within the same month, you only pay a total of $2 for that Unique Shopper.
- No start-up cost!
ALL CHARGEABLE CLICKS CAN BE TRACKED THROUGH YOUR GOOGLE ANALYTICS